to splash index Distinction and Diversity in Visual Imagination. The three ways of formal expression are not clearly separated from each other but there is a distinctive difference in the way they approach mankind. They go from the material over the mental to the spiritual level.
nederlandse versie
About CDI, Vision, Ray Laenens and Style
Identity, Information, Packaging, Environmental and Publishing Design Work of Ray Laenens
Graphic Design Cases of Ray Laenens for Industry, Commerce, Services, Non Profit and Institutional Organisations.
Architectural, industrial and graphic design Illustration, photography and film Painting, sculpture and graphic
The three ways of formal expression are not clearly separated from each other but there is a distinctive difference in the way they approach mankind. They go from the material over the mental to the spiritual level.
Designers translate an idea, a message or a product for a client towards a target group. The creative means are the same as used by the visual artist (form, colour, material, balance...) He has to consider the  opinion of others and the necessity for succesfull execution of the, mostly industrial,  multiplication of his work by others. An image illustrates an idea coming from the conscious mind. The creative with his talent for visualisation translates as it were his abstract idea into a concrete form. He too has to know the language of the artist. The value of his work will be defined by the vision and competence with which he gives form to the result. Art comes out of the superconscious, not as a result of the mind. The intuitive aspect dominates the creation and the artist, as a  medium/mediator, makes his individual talent, feeling and technique available for the  inspiration. When the undefined  gets a final form the spectator can take part of it on condition that he has learned to melt together with the art form.
A Tribute to the Flemish Culture Creators
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A Tribute to the Designers of our Visual Culture
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Not limitative - more known and unknown visual creatives who made Flanders visible in an exemplary way with their work will be added